Comments on: The Igon Value of Cognitive Dissonance http://organizationsandmarkets.com/2009/11/19/the-igon-value-of-cognitive-dissonance/ Economics of organizations, strategy, entrepreneurship, innovation, and more Sun, 12 Feb 2012 08:11:55 +0000 hourly 1 http://wordpress.com/ By: Louisa Egan http://organizationsandmarkets.com/2009/11/19/the-igon-value-of-cognitive-dissonance/#comment-78517 Fri, 18 Dec 2009 14:35:54 +0000 http://organizationsandmarkets.com/2009/11/19/the-igon-value-of-cognitive-dissonance/#comment-78517 Hi,

I’m the first author of the monkey-kid cognitive dissonance work that Keith based his argument on. We have a new paper with a blind choice study that indicates that even preference-blind choices shift preferences, which refutes Keith’s argument that original preferences drive decision-based dissonance effects. Check it out here:

http://www.kellogg.northwestern.edu/Faculty/Directory/Egan_Louisa.aspx#research

Or you can access it through the Journal of Experimental Psychology.

Best,
Louisa Egan

]]> By: Digest de la semaine : Panopticon http://organizationsandmarkets.com/2009/11/19/the-igon-value-of-cognitive-dissonance/#comment-78335 Fri, 04 Dec 2009 08:12:48 +0000 http://organizationsandmarkets.com/2009/11/19/the-igon-value-of-cognitive-dissonance/#comment-78335 [...] "Igon value" of cognitive dissonance – http://organizationsandmarkets.com/2009/11/19/the-igon-value-of-cognitive-dissonance/ [...]

]]> By: Smandy Nopolis http://organizationsandmarkets.com/2009/11/19/the-igon-value-of-cognitive-dissonance/#comment-76649 Fri, 20 Nov 2009 13:10:08 +0000 http://organizationsandmarkets.com/2009/11/19/the-igon-value-of-cognitive-dissonance/#comment-76649 LEAVE MALCOLM GLADWELL ALONE ! ! !

]]> By: simone http://organizationsandmarkets.com/2009/11/19/the-igon-value-of-cognitive-dissonance/#comment-76594 Fri, 20 Nov 2009 02:50:30 +0000 http://organizationsandmarkets.com/2009/11/19/the-igon-value-of-cognitive-dissonance/#comment-76594 Cognitive Dissonance as a theory was discredited in the Marketing literature a few decades ago. Academics showed that the theory did not explain the non-monotonic effect.

]]> By: jck http://organizationsandmarkets.com/2009/11/19/the-igon-value-of-cognitive-dissonance/#comment-76575 Thu, 19 Nov 2009 23:52:41 +0000 http://organizationsandmarkets.com/2009/11/19/the-igon-value-of-cognitive-dissonance/#comment-76575 Gladwell has win a place , beside Lansburg , in the Posmo- periscope

]]> By: Peter Klein http://organizationsandmarkets.com/2009/11/19/the-igon-value-of-cognitive-dissonance/#comment-76564 Thu, 19 Nov 2009 22:01:03 +0000 http://organizationsandmarkets.com/2009/11/19/the-igon-value-of-cognitive-dissonance/#comment-76564 “Igon value” . . . I love it! Much better than my earlier “creeping Gladwellism”.

]]> By: Recomendaciones « intelib http://organizationsandmarkets.com/2009/11/19/the-igon-value-of-cognitive-dissonance/#comment-76552 Thu, 19 Nov 2009 19:41:46 +0000 http://organizationsandmarkets.com/2009/11/19/the-igon-value-of-cognitive-dissonance/#comment-76552 [...] The Igon Value of Cognitive Dissonance, by Dick Langlois [...]

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