Markets in Everything, Gift Card Edition

28 December 2007 at 2:38 pm 1 comment

| Peter Klein |

A new secondary market for gift cards, those ubiquitous plastic goodies that so many of us found in our Christmas stockings this year (via WWD). Lisa Fairfax provides more examples and some discussion. And don’t miss Jennifer Offenberg’s work.

Entry filed under: - Klein -, Institutions. Tags: .

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1 Comment Add your own

  • 1. michael webster  |  28 December 2007 at 9:19 pm

    Most gift cards claim to be non-transferable: so the secondary market is at best a gray market.

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